Six Keys to Increase Church Giving in 2022

Six Keys to Increase Church Giving in 2022

The Challenge of Pastoral Ministry in 2022

Life is busy. The list of things that need to get done continues to grow. Sometimes it seems like there are never enough hours in a day. And let’s be honest, you’d love to bring on another staff person, but it seems the finances just aren’t there to support it. You feel stuck.

Sound familiar? This is a common sentiment among pastors I’ve talked with.

But what if, instead of spinning your wheels and trying to do it all yourself, you took a step back and focused on a few simple, specific actions to boost giving at your church?

Sometimes when we’re in the middle of a difficult season and we feel overwhelmed by the weight of it all, we don’t have the brain capacity to step back and get perspective and think about the problem differently.

But what if was possible to bring on another staff person, or at least a part-time support person to help carry the load? What if this next season could be about helping you AND your church experience life, and health, and growth?

Are There Ways to Increase Giving At Your Church?

Here’s the thing. I know that God wants to do great things in and through the life of your church.  I also know that that means you need to lead your church well – from a place of rest, not a place of burnout. So, first take a minute to stop and breathe.

And then let’s talk about how to increase giving at your church. Because the solution to your exhaustion might just be sharing the need with your congregation. 

Here are six simple actions you can take to foster generosity and increase donations in your church this year:

1. Begin with prayer

I know this feels a little cliche, but sometimes we get so caught up in our to-do lists and routines that we forget to really connect with God through prayer.

This is the foundation for our ability to lead from a healthy place and grow a healthy church, so spend a moment examining your own prayer life. What does it look like? Is it full of life or stuck in a rut? What kind of example are you setting for your congregation? And are you calling your people to prayer?

When we pray, God listens. Every other thing we do won’t really matter, if we aren’t prioritizing this spiritual practice. 

2. Establish A Vision-Centered Budget

According to the CAF-USA-2019 Giving Report47% of givers would donate more if they knew how their money would be spent.

I say this a lot, but a budget really does build trust in giving.

Your church members want to know that the money they are faithfully giving is going to make a difference. This means first of all having a budget in place. But it also means that the generosity of your church is impacted by how much your budget is mission-focused and vision-centered. 
 
If your budget simply exists to keep the lights of the building on, that’s not very compelling. But if part of your budget is going to make an impact in the lives of others, that’s something that people can get excited about being a part of. 

3. Share the vision

While the very act of having a budget builds trust in giving, and having a vision-centered budget furthers that trust, to truly build excitement, you need to share the vision.

People give to a cause they believe in and feel a part of. God wants cheerful givers, and so do you. When you share the vision on a regular basis, you help people own that vision and get excited about being a part of it.

As Proverbs 29:18 says, “Where there is no vision, the people perish.” If you’re struggling to share the vision of your church or you realize you’re lacking a vision, we have a free resource to help you get clear on what the specific mission and vision of your church is. You can download your free guide here.

4. Celebrate Stories

We are a story-based culture. Stories connect with people and provide clarity. Stories stay with us and stick in our brains.

What does this mean for you and for your church?

 Continually share stories that illustrate what God is doing in and through the generosity of your church. If you have the capability, record video testimonials that showcase God at work! Or invite people on the stage to share how the resources of th church are being used to impact lives.  

5. CALL PEOPLE TO ACTION

This is another important tip pastors need to take to heart.

No, you don’t need to sound salesy. But you do need to call people to action. Bodies at rest, tend to stay at rest. People tend to continue to do what they’ve always done – unless an outside force calls them to something more.

When we are not bold in calling people to give, we communicate a lack of belief in the importance of giving. You help people grow in their faith and in experiencing the blessings of God in their lives when you call people to take action.

6. Make Giving Simple and easy to do

This is also a tip based on human nature. If something is difficult to do, or requires too much time, fewer people will do it. For example, consider creating a two-question survey. You will get more responses than if you asked people to fill out a 20-question survey. 

The same is true for giving at your church. If it is too difficult or takes too much effort, people won’t do it.

Fewer and fewer people carry cash or checks these days. I’m not advocating that you stop passing the plate on Sunday mornings, but it is vital that you think about how to make giving simple and easy to do. Online giving, text-to-give and recurring donations are all ways to make giving simple and painless for your people.

How Do I Set Up Online Giving For My Church?

If you need help making giving simple and accessible, Simplify Give offers the convenience of online giving, with free text-to-give, no monthly usage fees and simple, affordable rates.

What Will The Rest of 2022 Look Like In Your Church?

Only God knows what is in store for your church in the coming months.

But my prayer is that by taking a few simple steps, you are able to lead your church to experience greater generosity, financial health and future growth…AND at the same time reduce the amount of stress in your life.

At Simplify Church, we provide financial guidance and support to help pastors and churches thrive. We’ve helped hundreds of small and growing churches optimize their church finances, and we’d love to do the same for you.

Three Simple Steps to Survive the 2021 Church Giving Slump

church bookkeeping service

A 2021 Church Giving Slump??

I’m calling it. I predict that churches in the summer of 2021 will see a giving slump that surpasses many previous year’s slumps. 

Traditionally, churches see a dip in giving during the summer months. We have discussed summer giving slumps before, but this summer has the makings to be much different. 

Why? 

Well, we’re looking at a summer where many people, for the first time in over a year, feel comfortable traveling outside their local community.  

With a global pandemic and the resulting lockdowns and travel restrictions put in place, vacations and traveling were out of the question for many people. In fact, air travel in 2020 was down 60% compared with 2019 numbers.  

With precautions starting to relax in the last weeks and months, domestic travel, at least, has become more feasible and desirable. More people feel comfortable traveling and seeing extended family members. Many are now seeing opportunities to make up for lost time and take those vacations they had previously been unable to schedule. 

In other words, now that people can travel again, you can bet they are going to do just that.

So what does that mean for churches?  

More than likely, we’re going to see giving decrease as people use some of that discretionary income or their vacation savings to now take that vacation they had been putting off. More people have dealt with anxiety, stress and burnout in the last year and they are looking for a chance to get away and just relax and unwind. 

The good news is that a potential giving slump doesn’t have to blindside your church or leave you struggling to pay the bills.  

As a pastor, here are three simple steps you can take to prepare your ministry to survive the upcoming slump.  

1. Don’t hide from the church giving slump; talk about the importance of tithing and giving to your local church 

If you’re struggling to figure out how to talk about it, you can check out this article and this one. Many churches that have giving issues or struggle with revenue, sometimes have a problem because they don’t make generosity part of their DNA.  Don’t make talking about money taboo in your church.   

Talk about it, all the time. And when you think you’ve said it enough, talk more. 

Giving is a spiritual discipline much like prayer, bible study, discipleship and worship.  People that take issue with pastors talking about giving, more than likely haven’t developed this spiritual discipline or fail to understand why giving matters.   

Heading into this summer, be bold to talk about giving.  Proclaim with boldness the value of being faithful to those things that God has called us to and make people understand that the next step in their relationship with Jesus is following the things He has commanded. 

Preach boldly and unapologetically about giving. You’re called to shepherd people; this is part of their spiritual growth. 

If you are looking for additional resources for how to talk about giving or struggling to figure out how to make generosity a part of your church’s DNA, we’ve created a free guide to walk you through the process. You can access it here

2. Manage the church giving slump by looking at expenses and managing cash flow  

Practically speaking, one thing you can do to combat the giving slump is to better manage your cash flow.  

There is a common business adage that says if you don’t know your numbers, you don’t know your business. 

The same is true for your church. If you don’t know your numbers, you don’t know the health of your church. 

Now, I know what you’re thinking. “But I’m the pastor. I just shepherd people and let someone else manage the money. Church finances are not my responsibility.” 

You’re partially right. Should you be responsible for paying the bills and tracking income for the church? Probably not.  

BUT… 

If you are the leader of the church, you absolutely should understand where your church stands financially.  Finances are a very real part of the health of your church. And the truth is your church could be headed for very real financial trouble if you don’t take steps to correct the problem. And how do you know if your church has financial issues? You have to know your numbers. Additionally, if you don’t know the financial health of your church, it’s much more difficult to make wise financial decisions and lead and grow the church. 

At a minimum, you need to know what your average monthly giving amount is.  Along with that, there are several other metrics you as pastor need to know. We discuss them in this post here. By knowing those numbers, you can better lead the church and know the financial health of your organization. 

When you know your numbers, you’ll be able to identify trends and have an idea of areas where spending is required, and perhaps things that can be turned off or delayed until cash is in a better situation. 

A practical step here is to look at your monthly expenses. Are there any discretionary expenses or subscriptions that maybe can be turned off or cancelled all together to save some money?  This will help with cash flow during an income slump. 

Still feeling stuck with exactly what you need know about church finances as the pastor? Download our free guide where we walk you through the five financial metrics every pastor needs to know. Don’t worry, you don’t have to be a numbers person to understand. We’re all about S-I-M-P-L-E. We walk you through exactly which metrics you as pastor need to be aware of, why these numbers matter and how you can get easily find and review these numbers so that you can more effectively lead and grow your church. If the thought of finances and budgeting makes you cringe a little inside, this FREE guide will give you greater clarity and confidence in your ability to steward the financial resources of your church. 

3. Minimize the church giving slump by utilizing online giving  

Okay, this is probably obvious, but if your church does not offer an online giving option, you are preventing some people from being able to give to your church. Online giving is an opportunity for your congregation to participate in the act of worship through giving. 

This may sound a little harsh, but a resounding percentage of people (especially the younger generation) prefer to make electronic donations. Yes, some people still carry cash or checks with them, but more and more people do not. Let’s be honest, some don’t even own a checkbook! 

There was a time when an argument could be made against giving electronically for the reasons of potentially encouraging debt, or the other arguments that could be made.  However, our economies have shifted, and more money is transferring electronically now than ever.   

If you are not providing an electronic giving option, besides the fact that you are preventing some people from being able to give, you’re missing out the full income potential of your church. It’s true. You could be losing out on money every month. Numerous studies have shown that adding a digital giving option can increase donations between 20-35%! 

We recommend SimplifyGive, our online giving solution created with small and growing churches in mind. SimplifyGive is focused on keeping costs down, so that more money from each gift comes to the church for ministry. At the same time, it offers you easy-to-access valuable church giving metrics, so that you can better lead and grow your church.  

SURVIVING THE 2021 CHURCH GIVING SLUMP…MADE SIMPLE 

This summer of 2021 is an exciting time for many people in the United States. After over a year of staying home, there is a strong desire to travel and to engage in activities that were postponed or unavailable for a while. But the flip side of this excitement is that engagement with and giving to church might not be at the forefront of people’s minds. Churches can and should prepare for a potential decline in giving.   

But if you’re prepared for and aware of this potential, your church will be able to endure the season and come out on the other end equipped to finish the ministry year strong. 

If you’d like to know more about how you can better manage your church finances or have a team of church finance experts available to you to help navigate the ups and downs of church finances (at a price that’s affordable for small and growing churches), schedule a discovery call with Simplify Church. We’d be happy to show you how we serve local churches across the country, enabling them to better focus on ministry and reach more people for Christ.  

Find clear direction, cast vision and grow a healthy church

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We’ll show you HOW to find out and     WHY it matters in this free guide!

It’s time to change the way we talk about giving in church!